PRESS KIT — FUTURATREND

July 2026 — Press Confidential

Who are we?

FuturaTrend is a premium European fashion brand (FORMIMO company, France), specializing in accessories, jewelry, bags, glasses, and watches.

Founded by Guy-Michel NOËL, FuturaTrend has established itself as a leading brand in accessible premium fashion, distributed exclusively online in 5 European markets.

Key figures 2026

Our Collections

FuturaTrend offers regularly updated seasonal collections:

• Summer 2026 Collection — Bikinis, swimwear, beach accessories
• Autumn-Winter 2026 Collection (launch August 15) — 200 new references: structured bags, vintage watches, premium eyewear, jewelry, beanies, leather goods — camel, burgundy, khaki, matte black, gold tones
• Flash Sales — Regular limited-time offers on TikTok Shop
• Gift Sets & Bundles — Seasonal gift ideas

Catalog Renewal: 2 major collections/year + regular drops

Dynamic Customer Actions

Promotions & Engagement:

• Exceptional Sales -40% (July 11 → August 15, 2026)
• TikTok Shop flash sales (24-48h offers)
• Creators Program — 15% commission on each sale
• Seasonal creator challenges with cash bonuses

Creators Program — 2026 Challenges:

• Autumn Challenge (Sept 15 → Oct 30) — 50,000€ GMV minimum, bonuses up to 10,000€ per country
• Winter Challenge "Trophy of the Year" (Nov 15 → Dec 31) — 100,000€ GMV minimum, 20,000€ bonus

SEO & Visibility Strategy

• SEO-optimized product sheets (titles, descriptions, tags)
• Regular editorial blog on futuratrend.com
• Multilingual content in 5 markets (FR/ES/DE/IT/EN)
• TikTok Shop + YouTube + social media presence
• IP control and compliance in each market

2026 Agenda

Press Contact

Guy-Michel NOËL — Founder
Company: FORMIMO
Brand: FuturaTrend
Website: futuratrend.com
TikTok: @futuratrend_officiel
Email: contact@futuratrend.com